In search of confidence, the protagonist goes to the Master for buying a sample of a bold movie character. As it turned out, this is "the most popular product" and there are few characters were left. In addition, there is a "side effect" - the acquisition of unpredictable traits, getting into an unexpected series of events. Despite this, the Guest agrees.

The hero appears in three films. His consciousness begins to get confused with real and subjective images. In the end, in a struggle with himself, he falls out of the fitting room. He, exhausted, confused, but clearly understands that he does not need such confidence.

The main question that the viewer asks is: who is this Master? Maybe he's not just a character salesman.